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I have grossly offended a group of people who are dear to me, which was completely unintentional. I used the term ‘Stepford wives’Â in my…
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I have grossly offended a group of people who are dear to me, which was completely unintentional. I used the term ‘Stepford wives’Â in my…
We all want to be doing business with people we trust. This sort of sounds obvious doesn’t it. We like doing business, or working with…
It’s not just what you do – but it is who you are that counts. Values have always been such an integral part of what…
You can’t pick up a paper or business publication without reading about job losses and pay freezes… British Airways has asked its employees to go…
I wrote a blog back in 2006 about ‘The Story of Johnny the Bagger’. A simple tale about being ourselves when we are with our…
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Just listening to Richard Watson of nowandnext.com – the Futurologist who wrote Future Files. First of all, I like a bloke who will make up…
I was interviewed recently about being an Entrepreneur.. these are some of the answers I gave. Having always believed that I am a lucky person….
Working for a small unknown company can have its advantages – People don’t yet have a story in their head about what that brand means…
There are three clear stages to achieve authentic, real employer branding communications. I discussed in the previous entry stage one – which is the logical…
Employer Branding does not mean sticking a uniform on your people and having them parade around wearing your logo. It is not about promotional products,…