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It must be LOVE.

Employer Branding does not mean sticking a uniform on your people and having them parade…

Naomi Simson

I look but cannot see.

I write this blog as I sit on an aircraft on my way to Melbourne…

Naomi Simson

Five mistakes businesses make in a recession.

I had the pleasure of listening to Darren Shirlaw this week – founder of Shirlaws…

Naomi Simson

The ‘Black Swan’ moment can lead to the brand promise

Further to my blog on letting people know who you are (see below)- It is…

Naomi Simson

An old one still worth remembering.

Years ago when I ran marketing workshops as part of my previous business I came…

Naomi Simson

Love the ones you’re with.

"It is not cash that fuels the journey to the future, but the emotional and…

Naomi Simson

Company is Singular

This is not a lesson in grammar (though it is one of my personal bugbears…

Naomi Simson

Three actions to shorten the sales cycle

I wish I could shorten the selling cycle, especially with my corporate clients. I often…

Naomi Simson

Taking Employer Branding to a new level.

Each Trimester we have a theme. This theme is designed to get every RedBallooner focused…

Naomi Simson

Big AND Hairy AND Audacious AND FUN….

I thought I would share some of what we have learned. Years ago I read…

Naomi Simson