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Managing Your Small Business
Explore strategies and techniques for running a small to medium business with confidence.
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Getting a small business off the ground is a feat in itself. But once you've made your business idea a reality, you're faced with an array of new challenges which—if managed improperly—can dominate your time and prevent you from achieving greater success. In this course, you'll learn strategies and techniques for running a small to medium business with confidence. Join me in this course as I share key lessons that can help you define your purpose and values, establish a framework for success, and promote your business in a smart, cost-effective manner.
Topics covered include:
Finding your purpose
Keeping the passion alive
Setting the framework for success
Ensuring that your people are aligned to your goals
Setting your priorities
Promoting your business effectively.
Building Your Business Brand
Learn the strategies I used to build the RedBalloon brand into a household name.
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From working in marketing for companies like Apple and IBM to building up RedBalloon from its humble beginnings; I know my way around big business and brands. If you want to learn the exact strategies I used to build the RedBalloon brand into a household name that has delivered 3.6 million customers to over 2000 businesses, then join me in this online course. Designed to be completed in one in-depth session, or in your own time, the course includes video, audio, and written content.
The course will take you through:
The fundamental aspects of creating a strong brand
Strategies on finding your purpose
Brand essence
Your ‘why’
Pitching
Building the brand on a budget
Digital media fundamentals
To grow your business, it is just as important to grow yourself — this is an investment in your business growth.